Privacy Policy

Rolling Willow LLC, doing business as Kept ("Kept," "we," "our," or "us"), respects your privacy and is committed to protecting the information entrusted to us.

This Privacy Policy explains how we collect, use, disclose, and safeguard information when you visit our website, subscribe to our services, complete onboarding forms, communicate with us, or otherwise interact with our services.

By using our services, you agree to the practices described in this Privacy Policy.

1. Information We Collect

Information You Provide

We collect information that you voluntarily provide, including:

• Business name and DBA name
• Business address, phone number, and email address
• Website information and business hours
• Services offered and appointment scheduling information
• Customer communication preferences
• Tax Identification Number (EIN)
• Billing and payment information (payment details processed through third-party payment providers)
• Communications with Kept

Customer Information

As part of providing our services, we may process information related to your customers, prospects, leads, and contacts, including:

• Names, phone numbers, and email addresses
• Appointment information and communication records
• Message history and other information you authorize us to process

Call Recordings

All calls handled through the Kept service may be recorded. Call recordings may contain voice data, personal information, and business information exchanged during the call. Recordings are retained for ninety (90) days from the date of the call, after which they are deleted or anonymized. Clients and their callers may be subject to recording disclosures depending on the jurisdiction.

Automatically Collected Information

When you visit our website, we may automatically collect:

• IP address, browser type, and device information
• Operating system and website usage information
• Cookies and analytics information

2. How We Use Information

We use information to:

• Provide and operate our services
• Configure AI receptionist services
• Complete onboarding and register businesses for telecommunications services
• Facilitate A2P 10DLC registration and compliance
• Verify business identity
• Schedule appointments and facilitate communications
• Process payments
• Provide customer support and improve our services
• Monitor service performance and detect fraud and security issues
• Comply with legal obligations
• Communicate with clients

3. AI and Automated Processing

Kept utilizes artificial intelligence technologies to provide customer communication and receptionist services. Kept's AI receptionist is configured to identify itself as an AI when interacting with callers.

Information provided by clients, call recordings, and information exchanged through customer communications may be processed by AI systems in order to:

• Respond to inquiries and schedule appointments
• Route communications and generate suggested responses
• Improve service functionality and train AI models

While we take reasonable measures to safeguard information, AI-generated responses may not always be accurate or complete. Clients remain responsible for monitoring communications and verifying business-critical information.

4. Call Recording Consent

Call recording consent laws vary by jurisdiction. Clients are solely responsible for determining the applicable consent requirements in their jurisdiction, obtaining any required consents from callers, and providing required recording disclosures. Kept is not responsible for a client's failure to comply with applicable call recording laws.

Call recordings are retained for ninety (90) days from the date of the call and are then deleted or anonymized.

5. Third-Party Service Providers

We use trusted third-party providers to deliver our services. These providers may include:

• Telecommunications providers
• Artificial intelligence providers
• Payment processors
• Email service providers
• Analytics providers and cloud hosting providers

These providers may access information as necessary to perform services on our behalf. Their use of information is governed by their own privacy policies and contractual obligations.

6. Telecommunications and A2P Compliance

To enable text messaging and communication services, we may collect and provide business verification information to telecommunications providers and industry registration systems. This may include business name, business address, EIN or Tax ID, website information, contact information, and business registration information. This information may be submitted to third-party registration systems as required for A2P 10DLC registration, telecommunications compliance, fraud prevention, and messaging services.

7. Cookies and Analytics

Our website may use cookies and similar technologies to remember preferences, analyze website traffic, improve user experience, and measure marketing effectiveness. You may control cookies through your browser settings. Disabling cookies may affect certain website functionality.

8. Information Sharing

We do not sell your personal information. We may share information:

• With service providers who assist us in delivering services
• With telecommunications providers as necessary to provide messaging services
• With payment processors
• To comply with legal obligations
• To protect our rights and property
• In connection with a merger, acquisition, financing, or sale of business assets

9. Data Security

We implement reasonable administrative, technical, and organizational safeguards designed to protect information from unauthorized access, disclosure, alteration, or destruction. However, no method of electronic transmission or storage can be guaranteed to be completely secure.

10. Data Retention

We retain information for as long as reasonably necessary to provide services, maintain business records, comply with legal obligations, resolve disputes, and enforce agreements.

Specific retention periods:

• Call recordings: 90 days from the date of the call
• Client account data: duration of subscription plus 90 days following termination
• Other records: as required by applicable law or business necessity

When information is no longer needed, we may delete or anonymize it.

11. Your Rights and Choices

Subject to applicable law, you may request to:

• Access information we maintain about you
• Correct inaccurate information
• Delete information where legally permissible
• Object to certain processing activities

Requests may be submitted using the contact information below. We will respond to verifiable requests within a reasonable time and as required by applicable law.

12. Children's Privacy

Our services are intended for businesses and are not directed to individuals under the age of 18. We do not knowingly collect personal information from children.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When material changes are made, we will update the Effective Date above and provide notice where appropriate. Continued use of our services after changes become effective constitutes acceptance of the revised Privacy Policy.

14. Contact Us

Rolling Willow LLC dba Kept
29 Dumbarton Drive
Huntington, New York 11743
Email: info@getkept.ai

Questions regarding this Privacy Policy may be directed to the contact information above.